1h ago
Associate Director, Paid Social (Pharma Focus)
Boston, MA
$95,100-$114,100 / year
full-timedirector HybridMarketing and Advertising
Tech Stack
Description
You will lead the development and execution of high-impact paid social strategies for life sciences and pharmaceutical clients, ensuring regulatory compliance while driving performance. You'll partner cross-functionally to translate complex business objectives into scalable, data-driven campaigns across Meta, LinkedIn, TikTok, and emerging channels.
Requirements
- 8–10 years paid social strategy and execution experience
- Experience in Life Sciences, pharmaceutical, or other highly regulated industries
- Deep platform expertise in Meta, LinkedIn, TikTok, Reddit
- Strong analytical and client-facing skills
- Experience with social analytics tools (e.g., Sprinklr)
Responsibilities
- Lead paid social strategy across Meta, LinkedIn, TikTok, and emerging channels
- Develop full-funnel approaches for Life Sciences and pharma brands, including HCP and patient targeting
- Ensure campaigns meet regulatory and compliance standards (MLR)
- Own performance optimization, testing frameworks, and budget allocation
- Serve as senior client lead and contribute to new business efforts
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