22h ago
Relevance Strategist
New York, NY
$65k-$75k / year
full-timemedia
๐ผ About This Role
You'll join VaynerMedia's strategy team to drive cultural relevance for clients by scanning trends and signals. You'll partner with creative teams to turn real-time insights into actionable campaigns. This role offers deep immersion in passion-driven cultural areas with flexible deployment across accounts.
๐ฏ What You'll Do
- Conduct daily scans for cultural signals in passion areas.
- Drive daily cultural opportunities in AIM sessions.
- Partner with Creative Captains to make insights actionable.
- Deliver MRR/QRRs and thought leadership on relevance.
- Serve as flexible strategic resource across accounts.
๐ Requirements
- Cultural fluency in multiple deep passion areas.
- Networked within relevant communities and groups.
- Analytical skills to spot early signals and translate to strategy.
- Writing skills for reports, thought leadership, and POVs.
โจ Nice to Have
- Experience in creative or media strategy.
- Familiarity with social media platforms and trends.
- Strong presentation skills.
๐ Benefits & Perks
- ๐ฐ Employer-sponsored 401k with match
- ๐ฅ Medical, dental, and vision coverage
- ๐๏ธ Unlimited PTO
- ๐ถ Caregiver (Parental) Leave
- ๐ง Health and Wellness benefits
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Callยท 30 min
- 2Cultural Knowledge Interviewยท 45 min
- 3Strategy Case Studyยท 60 min
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