23h ago

Marketing Lead

San Francisco, CA

$140k-$180k / year

full-timemidsoftware

🛠 Tech Stack

💼 About This Role

You'll own the full marketing lifecycle at Pump, from email and lifecycle programs to SEO and performance marketing. You'll work closely with leadership and cross-functional teams to drive measurable growth across every stage of the funnel. This role offers real scope and meaningful ownership at a fast-growing startup.

🎯 What You'll Do

  • Own email marketing lifecycle, nurture sequences, and performance optimization.
  • Deploy SEO and programmatic channels for scalable acquisition.
  • Manage performance analytics and attribution infrastructure.
  • Launch and optimize demand generation campaigns across paid and organic channels.

📋 Requirements

  • 3–5 years of experience in B2B SaaS or devtools marketing.
  • Demonstrated experience owning lifecycle and email marketing built from scratch.
  • Strong analytical background in attribution, funnel metrics, and reporting.
  • Hands-on experience with GTM and growth marketing execution end-to-end.

✨ Nice to Have

  • Familiarity with HubSpot, Webflow, Google Analytics, LinkedIn Ads.
  • Startup or high-growth company experience.
  • Technical SEO and programmatic channel experience.

🎁 Benefits & Perks

  • 🏥 Comprehensive healthcare and dental coverage
  • 💰 401(k) plan
  • 🌴 Generous PTO (13 accrued days + company shutdown Dec 24–Jan 1)
  • 🍽️ Free lunch and dinner at the office
  • ✈️ Annual paid company retreat

📨 Hiring Process

Estimated timeline: 3-4 weeks · AI estimate

  1. 1Recruiter screen· 30 min
  2. 2Hiring manager interview· 45 min
  3. 3Technical/role-specific interview· 60 min
  4. 4Final round with leadership· 45 min
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