Tech Stack

Description

You will own portfolio-level yield strategy across Precision and Programmatic channels, designing frameworks for floor prices, inventory packaging, and deal structures. You'll build dashboards and run experiments to optimize monetization while protecting client performance.

Requirements

• Experience in yield management, programmatic advertising, or ad revenue optimization.
• Strong analytical skills with ability to build dashboards and models.
• Knowledge of programmatic deal operations and auction dynamics.
• Ability to collaborate cross-functionally with analytics and campaign teams.

Responsibilities

• Own portfolio-level yield strategy including floor policies, rate card guidance, discount bands, alerting, and prioritization rules across Precision and Programmatic channels.
• Design inventory and PMP packaging frameworks (audience, venue, daypart, exclusivity) and define end-to-end programmatic deal operations from setup through optimization.
• Run structured experiments (A/B, multivariate) on pricing, floors, and priority rules; build forecasting models quantifying revenue and margin impact.
• Partner with Analytics to build unified dashboards across channels.
• Establish campaign health standards and serve as escalation point for systemic issues.