4d ago
Growth Marketing Manager
San Francisco, CA
$133k-$157k / year
full-timemid
๐ Tech Stack
๐ผ About This Role
You'll accelerate user acquisition for a high-growth fintech startup by scaling paid channels and improving creative performance. You'll own campaigns across multiple online channels, drive A/B testing, and collaborate with creative and engineering teams to meet CAC/ROAS targets.
๐ฏ What You'll Do
- Scale paid user acquisition across channels like Facebook, TikTok, SEM
- Own creative strategy with in-house agency and optimize performance
- Drive A/B testing and analyze KPIs to improve campaign effectiveness
- Identify and test new growth channels to hit volume targets
๐ Requirements
- 4+ years in growth marketing with CAC/ROAS targets
- Experience managing $200K+ monthly budgets
- Deep hands-on experience with Facebook, TikTok, SEM or similar
- Strong understanding of attribution (e.g., AppsFlyer) and A/B testing
โจ Nice to Have
- Experience in fintech or D2C industry
- Knowledge of iOS vs Android differences
- Familiarity with incrementality testing
๐ Benefits & Perks
- ๐ฐ Competitive salary ($133K-$157K)
- ๐ Equity package
- ๐๏ธ Full-time benefits
- ๐ Fast-growing environment
๐จ Hiring Process
Estimated timeline: 2-3 weeks ยท AI estimate
- 1Recruiter Callยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Take-Home Assignmentยท 2 hours
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