Description

You will own the positioning and messaging of products to increase pipeline and adoption, help sales teams improve outcomes, drive customer advocacy, build and execute GTM strategies, and grow the Product Marketing team. This role involves conducting research, developing messaging, collaborating cross-functionally, and driving business impact at a growth-stage startup.

Requirements

• 10+ years of experience in Product Marketing
• Experience in building processes about user research messaging, persona research, and GTM strategy for scaling product marketing
• Preference: Worked at an infrastructure product company/dev tools company marketing to developers and created an impact
• Preference: Should have experience in doing Product Marketing at companies with Mid Market and Enterprise customers
• Excellent communication skills - verbal and written
• Excellent interpersonal and relationship-building skills for cross-functional collaboration
• Ability to empathetically understand and solve customer issues
• Deep understanding of the business and the market trends
• Experience in driving business impact at a growth-stage startup in a senior or leadership role

Responsibilities

• Own the positioning and messaging of our products, to increase pipeline and adoption
• Help Sales and Sales Enablement teams to improve the sales outcome
• Drive customer advocacy to improve adoption, usage and referrals
• Build and execute GTM strategies for new and existing products
• Build and grow the Product Marketing team
• Improve Hevo’s position and equity in the market