💼 About This Role

You'll own go-to-market execution and adoption success for PointClickCare's strategic products. You'll define positioning, launch strategy, and enable sales teams while gathering voice-of-customer insights. This role reports to the Sr Manager and is part of a team driving commercialization. Travel to office for events is required.

🎯 What You'll Do

• Develop and execute go-to-market plans for new products and initiatives.
• Define and refine product positioning and messaging with Marketing and Product.
• Lead cross-functional GTM readiness across Sales, Marketing, RevOps, and Customer Ops.
• Monitor product adoption, usage trends, and revenue performance metrics.
• Gather and synthesize customer and competitive intelligence for roadmap discussions.

📋 Requirements

• 5+ years in product management, product marketing, or GTM roles within enterprise software or healthcare technology.
• Demonstrated ability to lead cross-functional initiatives in a matrixed organization.
• Strong analytical skills to interpret adoption and market performance data.
• Experience leading GTM readiness planning across Sales, Marketing, RevOps, Customer Operations, and Support.
• Experience driving structured beta programs and customer validation initiatives.

✨ Nice to Have

• Experience commercializing enterprise SaaS or AI-driven solutions.
• Healthcare or post-acute industry experience.
• MBA or equivalent business experience.

🚩 Heads Up

• Travel to office required for events despite remote role.
• Hybrid option mentioned but role says remote - inconsistency.