3h ago

Senior Associate - Media Planning & Buying

Pune, Maharashtra, India
full-timeseniormarketing and advertising

Tech Stack

Description

You will join the Campaign Operations team in Pune, supporting planning and buying teams in the USA, UK, and Canada. Your role involves executing digital campaigns accurately, monitoring performance, and resolving issues to ensure campaigns meet goals.

Requirements

  • Bachelor's degree
  • 1-5 years digital marketing or media planning/buying experience
  • Knowledge of ad servers or DSPs like CM360, GAM, GA
  • Strong attention to detail and communication skills
  • Ability to work in a team environment

Responsibilities

  • Input Prisma campaign data and book campaigns per media plans
  • Set up digital campaigns and issue insertion orders
  • Track campaign performance and ensure delivery goals
  • Manage digital trafficking and creative specifications
  • Monitor and troubleshoot delivery issues, resolve billing discrepancies
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