3h ago
Senior Associate - Media Planning & Buying
Pune, Maharashtra, India
full-timeseniormarketing and advertising
Tech Stack
Description
You will join the Campaign Operations team in Pune, supporting planning and buying teams in the USA, UK, and Canada. Your role involves executing digital campaigns accurately, monitoring performance, and resolving issues to ensure campaigns meet goals.
Requirements
- Bachelor's degree
- 1-5 years digital marketing or media planning/buying experience
- Knowledge of ad servers or DSPs like CM360, GAM, GA
- Strong attention to detail and communication skills
- Ability to work in a team environment
Responsibilities
- Input Prisma campaign data and book campaigns per media plans
- Set up digital campaigns and issue insertion orders
- Track campaign performance and ensure delivery goals
- Manage digital trafficking and creative specifications
- Monitor and troubleshoot delivery issues, resolve billing discrepancies
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