💼 About This Role

You'll define field marketing strategy for Scandinavia at Snowflake, shaping how the company shows up in market for enterprise AI buyers. You'll impact pipeline generation, brand presence, and customer engagement, mentoring junior marketers and influencing EMEA strategy. This senior role offers the chance to set regional direction in a high-growth, AI-native environment.

🎯 What You'll Do

• Define field marketing strategy for Scandinavia, setting pipeline generation approach.
• Own full event lifecycle: logistics, operations, and execution.
• Build integrated marketing calendar spanning events, ABM, and digital campaigns.
• Align with sales leadership to co-develop go-to-market plans.
• Mentor junior field marketing team members across EMEA.

📋 Requirements

• 8+ years in field marketing or demand generation in enterprise B2B technology.
• Proven ability to define and own a regional marketing strategy.
• Track record of building peer-level relationships with sales leadership.
• Experience running 300+ attendee events with measurable pipeline outcomes.

✨ Nice to Have

• Experience shaping field marketing strategy across multiple EMEA sub-regions.
• Background in cloud data, analytics, or AI platform marketing.
• Familiarity with Snowflake's go-to-market motion or comparable ecosystems.

🎁 Benefits & Perks

• 🚀 Opportunity to define regional strategy in a high-growth company.
• 🧠 Mentorship and influence across EMEA marketing team.
• 💻 Hybrid work model with 3 days onsite in Stockholm office.
• 🌍 Nordic market focus with global impact.
• 🏢 Cutting-edge AI-native company culture.

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Panel Interview· 60 min

🚩 Heads Up

• Role requires 3 days onsite despite being listed as hybrid, possibly limiting flexibility.
• Extensive list of responsibilities may indicate role overload.
• No salary range provided in listing, leading to uncertainty.