4h ago

Senior Paid Search Buyer

Remote California
full-timesenior RemoteDigital Marketing

Tech Stack

Description

As a Senior Paid Search Buyer, you will lead data-driven campaign optimization across Google Ads, forecast budgets based on historical data, and collaborate with clients to achieve ROAS targets. You'll also mentor junior team members and drive testing strategies to continuously improve performance.

Requirements

  • Significant experience creating and optimizing multiple Google Ads accounts at scale
  • Confident interpersonal communicator and relationship builder
  • Expert knowledge of Shopify, Google Merchant Center, Google Analytics, and copywriting
  • Data-driven decision making and proactive problem-solving

Responsibilities

  • Optimize ad accounts through building, iterating, and testing campaign types, ad copy, budgets, and bids to hit spend and ROAS targets
  • Forecast future budgets and performance via analysis of historical data and industry trends
  • Communicate meaningful results to clients in weekly meetings and reports
  • Troubleshoot accounts to fix errors across Google Ads and Google Merchant Center
  • Mentor junior buyers, sharing knowledge to uplift the team
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