💼 About This Role

You'll lead the Brand Health Tracker and evolve the Brand Power Framework for Plata Card. Your insights will guide communication, product, and media mix decisions. This role offers the chance to work in a high-tech environment challenging the status quo of finance.

🎯 What You'll Do

• Lead Brand Health Tracker and evolve Brand Power Framework
• Design and interpret consumer research and NPS studies
• Provide insights to guide communication and product decisions
• Develop executive narratives grounded in data and behavior

📋 Requirements

• 7+ years of experience in research and consumer insights
• Background in psychology, sociology, or analytics
• Strong command of brand tracking, segmentation, and analysis tools

✨ Nice to Have

• Ability to translate data into strategic storytelling
• Experience with qualitative and quantitative research agency collaboration

🎁 Benefits & Perks

• 🏖️ Flexible time off
• 📈 Professional development budget
• 🏥 Health insurance
• 💻 Remote work options
• 🎉 Team celebrations and events

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Call· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Case Study Presentation· 60 min