Tech Stack

Description

As an Associate Director, you will lead performance campaigns, build client relationships, and oversee TV buying and advanced TV strategies. You will manage a team, develop data solutions, and collaborate across departments to optimize campaign outcomes.

Requirements

• Extensive knowledge of TV buying and maintenance tools (MediaOcean and Prisma)
• Deep understanding of Advanced TV capabilities and audience-first strategy
• Ability to build rapport with key agency client leads
• Extensive knowledge of Advanced TV platforms, technology, data and analytics
• Intermediate to strong data analysis skills

Responsibilities

• Build relationships with mid to senior level stakeholders
• Approve vendor selections and scopes
• Customize departmental standards to client needs and conduct advanced setup and optimization
• Lead design of reporting dashboards and ensure accuracy of all reporting
• Manage performance and development of direct team