🛠 Tech Stack

💼 About This Role

You'll lead GTM marketing strategies for launching new fintech services at Coupang Pay. You'll drive user acquisition and retention through integrated online/offline campaigns. This role offers the chance to shape B2B2C partnership marketing in a fast-growing fintech environment.

🎯 What You'll Do

• Plan and execute GTM marketing for new service launches
• Manage IMC campaigns across online and offline channels
• Develop B2B2C partnership marketing promotions
• Set marketing KPIs, budget, and performance metrics

📋 Requirements

• 10+ years of marketing experience
• Experience launching new services, brands, or apps
• Strategic thinking and data-driven decision-making
• Ability to lead projects and collaborate with stakeholders

✨ Nice to Have

• Fintech or payment industry experience
• Partnership marketing with card companies or payment services
• Data analysis skills (SQL, Python, GA, Tableau)

🎁 Benefits & Perks

• 🏖️ Flexible working environment
• 💰 Competitive compensation
• 📚 Professional growth opportunities

📨 Hiring Process

Estimated timeline: 4-6 weeks

1. 1Document Screening· 1-2 weeks
2. 2First Video Interview· 1 hour
3. 3Second Video Interview· 1 hour
4. 4Final Offer· 1 week