💼 About This Role

You'll develop Lovable's solutions positioning and messaging across audiences from solo founders to enterprise teams. You'll own integrated campaigns and go-to-market strategy, identifying market opportunities and translating insights into narratives. You'll work at the intersection of product marketing and AI-powered development, using AI tools to accelerate your work.

🎯 What You'll Do

• Develop and own solutions positioning and messaging framework across key audiences.
• Lead narrative development for market stories and campaigns.
• Design and execute integrated marketing campaigns driving measurable pipeline.
• Partner with product and engineering to understand roadmap and competitive landscape.

📋 Requirements

• 8+ years of marketing experience in solutions, product, or integrated campaign roles.
• Proven ability to craft positioning and messaging for B2B SaaS or developer tools.
• Experience with go-to-market strategy across multiple segments and verticals.
• Strong writing skills and ability to translate technical features into compelling narratives.

✨ Nice to Have

• Experience marketing AI-powered products or platforms.
• Familiarity with developer tools or low-code/no-code platforms.
• Hands-on use of AI tools for marketing workflows.