16h ago
Head of Marketing
Remote
$120k-$160k / year
full-timesenior Remotee-commerce
💼 About This Role
You'll be the first marketing leader at a seven-figure circadian health brand, architecting a transformation from product-focused to education-first. You'll own the launch of a flagship course, scale acquisition funnels, and build the marketing engine from scratch. This role offers full P&L ownership in a fast-growing wellness category with a proven product-market fit.
🎯 What You'll Do
- Build and scale acquisition funnels across paid media (Meta, Google).
- Develop SEO strategy to drive organic traffic from 5K to 50K+ monthly visitors.
- Relaunch affiliate and influencer programs to drive growth.
- Lead go-to-market for the flagship circadian health course.
📋 Requirements
- 5+ years leading marketing at a DTC or consumer brand, ideally health/wellness.
- Proven track record scaling brands from low seven figures to eight figures.
- Deep expertise in paid acquisition, SEO, content marketing, and CRO.
- Hands-on experience with email/SMS platforms (Klaviyo, Attentive, etc.).
✨ Nice to Have
- Launched a digital product, course, or membership before.
- Experience with influencer, affiliate, or referral programs.
- Passion for health, wellness, and circadian rhythms.
🎁 Benefits & Perks
- 💰 Competitive salary $120K-$160K plus equity.
- 🏖️ Unlimited PTO for work-life balance.
- 📚 $1K/year professional development budget.
- 🏠 Premium home office setup provided.
- 🏥 Full health benefits included.
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