Tech Stack

Description

You will lead regional field and partner marketing initiatives that drive pipeline growth across Enterprise and Strategic business in the North Central Ohio Valley. You'll own end-to-end campaign planning, execution, and performance reporting, collaborating closely with sales and channel teams to translate strategy into high-impact results.

Requirements

• 7+ years of B2B marketing experience including field and channel marketing with strong pipeline contribution track record
• Proven ability to independently plan, lead, and measure marketing programs tied to regional sales goals
• Deep experience collaborating with sales, partners, and cross-functional stakeholders
• Strong strategic thinking with hands-on execution and real-time adaptation skills
• Excellent written and verbal communication skills with ability to tailor messaging to different audiences
• Proficiency with Salesforce, Marketo, and marketing analytics tools
• Willingness to travel 20–25%

Responsibilities

• Lead regional field and partner marketing strategy to support pipeline and revenue goals through campaigns, events, ABM programs, and digital amplification
• Own end-to-end execution of region-specific initiatives with accountability for budget, timeline, and impact
• Collaborate with AEs, CAMs, SDRs, and partner managers to drive aligned execution and adoption of marketing programs
• Build and maintain a quarterly pipeline generation plan, forecast impact, and adjust tactics based on results and market feedback
• Customize corporate messaging and content to suit regional buyer personas and go-to-market strategies
• Report on performance using Salesforce, Marketo, and Sigma dashboards; deliver insights to optimize ROI
• Mentor junior team members or contribute to cross-regional initiatives