2h ago

Senior Product Marketing Manager

Acton, Massachusetts, United States; Palo Alto, California, United States; Singapore
full-timeseniorSaaS

Description

You will bridge product innovations and the market by running customer research, synthesizing feedback, and executing go-to-market strategies. Your insights will directly shape product adoption and tools that solve real problems for marketers.

Requirements

  • Deep understanding of marketer workflows and challenges
  • 5+ years hands-on marketing experience at a SaaS company
  • Proven ability to perform customer research and translate feedback into product insights
  • Experience developing and executing GTM strategies for SaaS products
  • Data-driven mindset for measuring and iterating on marketing efforts

Responsibilities

  • Run customer research to uncover pain points and market gaps
  • Synthesize customer feedback into actionable product insights
  • Plan and execute GTM strategies for new features and products
  • Develop marketing assets for GTM launches (landing pages, sales enablement, brochures, social media)
  • Conduct user interviews to ensure tools solve real problems
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