2h ago
Senior Product Marketing Manager
Acton, Massachusetts, United States; Palo Alto, California, United States; Singapore
full-timeseniorSaaS
Description
You will bridge product innovations and the market by running customer research, synthesizing feedback, and executing go-to-market strategies. Your insights will directly shape product adoption and tools that solve real problems for marketers.
Requirements
- Deep understanding of marketer workflows and challenges
- 5+ years hands-on marketing experience at a SaaS company
- Proven ability to perform customer research and translate feedback into product insights
- Experience developing and executing GTM strategies for SaaS products
- Data-driven mindset for measuring and iterating on marketing efforts
Responsibilities
- Run customer research to uncover pain points and market gaps
- Synthesize customer feedback into actionable product insights
- Plan and execute GTM strategies for new features and products
- Develop marketing assets for GTM launches (landing pages, sales enablement, brochures, social media)
- Conduct user interviews to ensure tools solve real problems
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