15h ago

Head of Web Marketing

Foster City, CA

$158k-$245k / year

full-timedirector Hybridsoftware

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll lead the web strategy and roadmap for Replit.com to drive visits, signups, and revenue. You'll own the entire website journey, optimizing for both PLG and SLG motions through data-driven experimentation. This role impacts millions of users by democratizing software development via an agentic creation platform.

๐ŸŽฏ What You'll Do

  • Define and execute the quarterly web roadmap and strategy
  • Optimize customer journeys and personalization for conversion
  • Drive SEO and GEO optimization initiatives
  • Plan and run A/B tests to improve signups and leads
  • Manage budgets, agencies, and vendor relationships

๐Ÿ“‹ Requirements

  • 10+ years in web/digital growth across B2C and B2B SaaS
  • 4+ years leading multi-disciplinary web teams
  • Proven ownership of large-scale web properties and CMS platforms
  • Strong command of Core Web Vitals and modern front-end practices

โœจ Nice to Have

  • Experience with Sanity or headless CMS
  • Familiarity with Optimizely, VWO, or Adobe Target
  • Deep technical SEO and structured data expertise

๐ŸŽ Benefits & Perks

  • ๐Ÿ’ฐ Competitive Salary & Equity
  • โš•๏ธ Health, Dental, Vision and Life Insurance
  • ๐Ÿšผ Paid Parental, Medical, Caregiver Leave
  • ๐Ÿ–๏ธ Flexible Time Off (FTO) + Holidays
  • ๐Ÿ’ป Autonomous Work Environment

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter Screenยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Technical/Strategy Presentationยท 60 min
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