2h ago
VP, Technology
Chicago
full-timevp HybridMarketing/Advertising
Tech Stack
Description
You will serve as a senior technology advisor to clients, shaping MarTech vision, architecting data-driven marketing ecosystems, and leading teams to deliver scalable solutions that drive customer engagement and business growth.
Requirements
- 12+ years IT/Technology experience with 5+ years in MarTech, AdTech, or Data-driven Precision Marketing
- Hands-on expertise with Marketing Automation platforms (Salesforce Marketing Cloud, Adobe Campaign/Journey Optimizer, Braze, or similar)
- Experience designing and deploying multi-channel campaigns and automated journeys
- Strong knowledge of data architecture, AI/ML decisioning, and cloud technologies
- Leadership experience managing teams and mentoring technical staff
Responsibilities
- Serve as primary technology advisor to clients, translating business goals into scalable marketing architectures
- Assess clients' MarTech and data ecosystems, identify gaps, and define transformation roadmaps
- Architect integrated solutions for data ingestion, identity resolution, segmentation, and decisioning
- Lead implementation of platforms like Salesforce Marketing Cloud, Adobe Journey Optimizer, Braze, and CDPs
- Manage and mentor a team of technologists, architects, and developers
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