Description

You will lead high-impact marketing programs for Guild's Academy product, driving brand awareness, customer acquisition, and revenue growth. You'll own strategy, execution, and optimization, partnering cross-functionally to deliver measurable business outcomes.

Requirements

• 6-10+ years of performance marketing experience
• Proven experience leading multi-channel marketing programs
• Strong strategic thinking and business acumen
• Demonstrated ability to translate data into insights and action
• Exceptional project management and prioritization skills

Responsibilities

• Translate product business requirements into marketing goals with an emphasis on pipeline creation
• Drive optimization recommendations and build a performance mindset across teams
• Serve as 'marketing quarterback' to execute and optimize campaigns and programs
• Contribute to messaging strategy and ensure brand consistency across touchpoints
• Drive monthly and quarterly reviews with senior leadership