3h ago

Associate Product Manager, Ad Experiences

New York, New York

$150,000-$200,000 / year

full-timejuniorStreaming Media Advertising

Tech Stack

Description

You will help define how users interact with advertising across Roku's ecosystem, working on native and interactive ad formats that balance revenue and user experience. This early-career role involves feature execution, documentation, market research, experimentation, and cross-functional coordination.

Requirements

  • 0-2 years experience in product management, digital marketing, or technical field
  • Bachelor's degree in Computer Science, Engineering, or related business field
  • Ability to analyze data using SQL or visualization tools like Tableau/Looker
  • Strong customer focus and communication skills
  • Curiosity about digital ad stack and how ads are requested, served, and tracked

Responsibilities

  • Assist in end-to-end lifecycle of new ad formats from concept to launch
  • Author detailed PRDs and user stories for Engineering and Design teams
  • Conduct competitive analysis and user research on interactive advertising trends
  • Partner with Data Science to set up A/B tests and monitor performance metrics
  • Bridge Sales, Marketing, and Engineering to gather requirements and ensure technical implementation
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