🛠 Tech Stack

💼 About This Role

You'll own the install base marketing strategy for North America, driving pipeline growth from existing enterprise customers. This role combines strategic segmentation with hands-on campaign execution, collaborating closely with Sales and Partners to accelerate cloud migration adoption. You'll leverage intent data and analytics to optimize targeting and deliver measurable revenue impact.

🎯 What You'll Do

• Own and execute the install base marketing strategy for North America
• Segment and prioritize customer base based on migration readiness and growth potential
• Design integrated multi-channel campaigns to accelerate cloud migration
• Lead field marketing initiatives including events, roundtables, and ABM programs
• Collaborate with Sales, SDRs, and Account Management to drive pipeline conversion

📋 Requirements

• 7+ years of B2B marketing experience with focus on field marketing or demand generation
• Proven track record generating pipeline from existing customers in enterprise environments
• Experience with CRM and analytics tools like Salesforce, Power BI, or 6sense
• Strong collaboration with Sales and Account Management organizations

✨ Nice to Have

• Experience in enterprise SaaS or digital experience platforms
• Experience in technology modernization programs

🎁 Benefits & Perks

• 💰 Competitive base salary $120k-$150k USD
• 🏥 Comprehensive health coverage medical, dental, vision
• 🏖️ Generous PTO including vacation, sick leave, holidays, volunteer days
• 👶 Fully paid parental leave for new parents
• 🏠 Flexible remote work arrangement

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Phone Screen· 30 min
2. 2Technical Interview· 60 min
3. 3Hiring Manager Interview· 45 min