14h ago

Head of Content Marketing

Playbook

โœจ $120k-$180k / yearest.

full-timelead Remotesoftware

๐Ÿ’ผ About This Role

You'll own and grow Playbook's content function, setting strategy and building the team for a leading creator platform. Your work will directly impact creator success and user growth. This role combines hands-on production with leadership in a remote-first, async-friendly culture.

๐ŸŽฏ What You'll Do

  • Own content strategy across organic search, social, video, and written
  • Set editorial bar and establish production workflows
  • Write, produce, and ship high-quality content yourself
  • Build and develop a high-performing content team
  • Define KPIs and report content impact on pipeline and revenue

๐Ÿ“‹ Requirements

  • 8+ years in content marketing or content-led growth
  • Hands-on producer across multiple content formats
  • Deep knowledge of SaaS and creator business growth
  • Strong organic search foundation including AI search
  • Track record of hiring and developing content talent

โœจ Nice to Have

  • Lived experience in fitness, health, or wellness
  • Background as a creator yourself
  • Experience operating a podcast or video channel

๐ŸŽ Benefits & Perks

  • ๐Ÿ–๏ธ Flexible Unlimited Paid Time Off - at least 4 weeks expected
  • ๐Ÿ’ฐ Equity options with competitive salary
  • ๐Ÿ  100% Remote with async-friendly culture
  • ๐ŸŒ Yearly team retreats for connection and alignment

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter Callยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Team Interviewยท 60 min
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