2h ago
Technical CRM Manager
London, UK
✨ $80k-$110k / yearest.
full-timemid Hybrid
🛠 Tech Stack
💼 About This Role
You'll lead the end-to-end management of CRM initiatives for a global affiliate marketing company. You'll balance campaign optimization with innovative new approaches to improve customer retention and performance. This role offers the chance to work with in-house tech and full-stack analytics.
🎯 What You'll Do
- Develop and own end-to-end CRM campaigns for retention and reactivation
- Plan, build, and deliver multichannel campaigns (email, SMS, push, in-app)
- Manage full campaign lifecycle: briefing, segmentation, testing, deployment, analysis
- Use A/B testing and data insights to iterate and improve campaign performance
📋 Requirements
- At least 3 years of experience in CRM
- Hands-on experience with Salesforce Marketing Cloud
- Working knowledge of HTML for email
- Understanding of waterfall segmentation and suppression techniques
✨ Nice to Have
- Experience monetizing large email/phone databases
- Strong project management skills
- Experience in cross-functional team collaboration
🎁 Benefits & Perks
- 🏥 Private Health Care (Bupa)
- 🏢 Hybrid Working (3 days in office)
- 💰 Company Bonus Scheme
- 📈 Market-Leading Training Programme
- 🎉 Annual Company Conference (previous destinations: Vienna, Bologna, Dubrovnik, Thessaloniki)
📨 Hiring Process
Apply via email or contact us at [email protected].
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