6h ago
Senior Lifecycle Marketing Lead
Colorado
โจ $115k-$155k / yearest.
full-timesenior Remotehealthcare
๐ผ About This Role
You'll shape and execute a groundbreaking lifecycle and retention marketing program for our newest women's health offering. Your work will directly impact patient trust and engagement, helping drive better health outcomes. This is an exciting opportunity to build something from the ground up in women's healthcare.
๐ฏ What You'll Do
- Own day-to-day execution of lifecycle channels and retention marketing strategy
- Build the 0-to-1 testing engine for retention and automated messaging journeys
- Collaborate with Clinical and Operations teams to improve patient satisfaction
- Synthesize data and qualitative insights to optimize the end-to-end funnel
๐ Requirements
- 2-5 years of experience in DTC lifecycle marketing in a 0-to-1 growth environment
- Experience owning and operating email and SMS channels with retention focus
- Strong problem-solving skills with a builder mentality in ambiguous settings
- Ability to translate data into actionable insights and drive alignment across teams
โจ Nice to Have
- Experience in healthcare or women's health
- Background in building automated messaging journeys from scratch
๐ Benefits & Perks
- ๐๏ธ Generous PTO policy
- ๐ฅ Competitive healthcare benefits
- ๐ Generous equity compensation
- ๐ค Opportunity to impact patient care
- ๐ Commitment to diversity and inclusion
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Screenยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Case Study Presentationยท 60 min
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