1h ago

Associate, Planning

New York, New York, United States
full-timeAdvertising

Tech Stack

Description

You will support omnichannel media plan creation for leading brands, learn from industry leaders, and develop foundational skills in media planning, research, and analytics.

Requirements

  • 0-1 years of experience
  • Strong written and oral communication skills
  • Proficiency in Microsoft Office (Excel, Word, PowerPoint)
  • Exceptional attention to detail and organizational skills
  • Ability to work in a fast-paced environment and collaborate with teams

Responsibilities

  • Support creation of omnichannel media plans across TV, Print, Radio, Digital, OOH, and Emerging Media
  • Compile research data to ensure campaigns reach intended audiences
  • Develop mastery of syndicated research sources, planning tools, and media math
  • Use qualitative and quantitative research to develop consumer insights and budget allocations
  • Maintain accuracy of tactical components like flowcharts, spreadsheets, and budget summaries
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