4h ago

Principal, Biz Marketing

Shanghai, China
full-timeseniore-commerce

Description

You will lead content planning, creation, and distribution across multiple channels to drive engagement and business growth. This role requires executing a comprehensive content strategy, managing distribution channels, and optimizing performance through data-driven insights.

Requirements

  • Proven track record in Fortune 500 or complex global organization
  • Ability to deal with ambiguity and dynamic business contexts
  • Strong sense of urgency and results-oriented mindset
  • Fast learner with exceptional execution speed
  • Excellent cross-functional collaboration skills

Responsibilities

  • Develop and execute comprehensive content strategy aligned with business objectives
  • Generate high-quality content for various formats and platforms
  • Establish and manage content distribution channels (social media, blogs, newsletters)
  • Optimize content performance through data-driven insights
  • Drive measurable outcomes in followers, page views, leads, and AID metrics
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