19h ago
Sr. Lifecycle Marketing Specialist
San Francisco, CA
$115k-$144k / year
full-timesenior Hybridfinance
๐ Tech Stack
๐ผ About This Role
You'll manage and execute multi-channel marketing campaigns using a modern marketing automation platform like Iterable. You'll directly impact Prosper's bottom line through optimizing campaign performance and collaborating with analytics and compliance teams.
๐ฏ What You'll Do
- Manage daily campaign tasks and launch campaigns from content calendar.
- Design multi-channel journeys in Iterable with experiments and conditional splits.
- Code and QA emails using Iterable snippets and handlebar logic.
- Collaborate with analytics, legal, and compliance teams to ensure compliant and optimized campaigns.
๐ Requirements
- 5+ years of lifecycle marketing experience with hands-on campaign execution.
- Experience with modern marketing automation platform like Iterable, Braze, SFMC, or Marketo.
- Expert-level HTML/CSS for email with cross-client QA via Litmus or EoA.
- Knowledge of A/B testing and translating test designs into campaign journeys.
โจ Nice to Have
- Working knowledge of API events and webhooks.
- Experience with event-driven patterns.
- Fintech or highly-regulated industry experience.
๐ Benefits & Perks
- ๐๏ธ Flexible time off and paid parental leave
- ๐ฐ 401(k) with 5% company match
- ๐ฅ Comprehensive health coverage
- ๐ Udemy access and professional growth opportunities
- ๐พ Pet insurance and additional savings through Beneplace
๐จ Hiring Process
Estimated timeline: 2-4 weeks
- 1Recruiter Callยท 30 min
- 2Department Interviewยท 45 min
- 3Technical Interviewยท 60 min
- 4Team/Virtual Interviewยท 45 min
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