19h ago

Sr. Lifecycle Marketing Specialist

San Francisco, CA

$115k-$144k / year

full-timesenior Hybridfinance

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll manage and execute multi-channel marketing campaigns using a modern marketing automation platform like Iterable. You'll directly impact Prosper's bottom line through optimizing campaign performance and collaborating with analytics and compliance teams.

๐ŸŽฏ What You'll Do

  • Manage daily campaign tasks and launch campaigns from content calendar.
  • Design multi-channel journeys in Iterable with experiments and conditional splits.
  • Code and QA emails using Iterable snippets and handlebar logic.
  • Collaborate with analytics, legal, and compliance teams to ensure compliant and optimized campaigns.

๐Ÿ“‹ Requirements

  • 5+ years of lifecycle marketing experience with hands-on campaign execution.
  • Experience with modern marketing automation platform like Iterable, Braze, SFMC, or Marketo.
  • Expert-level HTML/CSS for email with cross-client QA via Litmus or EoA.
  • Knowledge of A/B testing and translating test designs into campaign journeys.

โœจ Nice to Have

  • Working knowledge of API events and webhooks.
  • Experience with event-driven patterns.
  • Fintech or highly-regulated industry experience.

๐ŸŽ Benefits & Perks

  • ๐Ÿ–๏ธ Flexible time off and paid parental leave
  • ๐Ÿ’ฐ 401(k) with 5% company match
  • ๐Ÿฅ Comprehensive health coverage
  • ๐Ÿ“š Udemy access and professional growth opportunities
  • ๐Ÿพ Pet insurance and additional savings through Beneplace

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks

  1. 1Recruiter Callยท 30 min
  2. 2Department Interviewยท 45 min
  3. 3Technical Interviewยท 60 min
  4. 4Team/Virtual Interviewยท 45 min
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