2h ago
SVP, Performance Creative
Boston
full-timedirector RemoteMarketing and Advertising
Description
You will lead a team of 35+ across creative production, animation, design, and strategy, partnering with C-suite leaders to drive full-funnel creative excellence for top clients. Leverage data, AI, and automation to scale innovative, performance-driven content that delivers measurable business results.
Requirements
- Proven expertise in high-volume digital creative, brand storytelling, and audience-first strategies
- Experience leading influencer campaigns and UGC-style advertising for performance advertisers
- Strong understanding of creative testing frameworks, audience insights, and performance analytics
- Demonstrated ability to drive creative culture, team scaling, and executional excellence
- Experience owning creative P&L, revenue, and client retention for performance accounts
Responsibilities
- Lead creative vision and strategy for Performance Creative unit, innovating full-funnel assets for paid social, display, video, UGC, and emerging platforms
- Guide clients on integration of generative AI, automation, and technology in creative production
- Partner with brand and growth teams to develop foundational stories and breakthrough campaigns
- Oversee creative resourcing, processes, and playbooks to maximize efficiency and revenue
- Serve as Executive Sponsor for key performance-driven client accounts, providing strategic direction
0 views 0 saves 0 applications