3h ago
Billboard: Paid Social Manager
New York, NY
$75,000-$85,000 / year
full-timemid Hybridmedia
Tech Stack
Description
You will develop and execute paid social strategies for Billboard across platforms like Instagram, Facebook, and TikTok, working with post-sale and account teams to deliver client campaigns. You'll analyze performance data, optimize campaigns, and manage budgets to meet KPIs while collaborating in a hybrid onsite environment.
Requirements
- 3+ years paid social advertising experience
- Experience with large datasets
- Excellent verbal and written communication skills
- Proficient in Excel, PowerPoint, Keynote
- Ability to manage multiple projects with attention to detail
Responsibilities
- Implement organic and paid campaigns across Instagram, Facebook, Twitter, YouTube, Snapchat, TikTok
- Develop tactical strategy, audience building, content mapping, and flight recommendations
- Optimize paid strategy to meet KPIs and client/campaign goals
- Collaborate with Post-Sale team to ensure campaign alignment
- Track and monitor social campaign analytics for client reporting
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