4h ago

Associate Product Marketing Manager

Boston, MA

$103.5k-$126.5k / year

full-timemid Hybrid

💼 About This Role

You'll lead go-to-market execution for a digital banking platform serving SMBs. You'll translate product value into compelling messaging to drive adoption and growth. This role sits at the intersection of product, marketing, and growth, offering early-career PMMs a chance to make a real impact.

🎯 What You'll Do

  • Support go-to-market launches for products and features
  • Conduct customer and competitive research for messaging
  • Craft product narratives with cross-functional teams
  • Track launch performance and optimize based on data

📋 Requirements

  • 2+ years of product marketing experience in B2B tech
  • Experience supporting SMB-focused product launches
  • Strong ability to translate complex concepts into messaging
  • Data-curious with experience interpreting performance metrics

✨ Nice to Have

  • Experience in fintech or banking
  • Familiarity with product analytics tools

🎁 Benefits & Perks

  • 💰 Competitive compensation with impact-based growth

📨 Hiring Process

Stage 1: 30-min call with Talent; Stage 2: 60-min with Director, Product Marketing; Stage 3: 45-min with Leadership; Stage 4: case study and 60-min team call.

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