4h ago
Associate Product Marketing Manager
Boston, MA
$103.5k-$126.5k / year
full-timemid Hybrid
💼 About This Role
You'll lead go-to-market execution for a digital banking platform serving SMBs. You'll translate product value into compelling messaging to drive adoption and growth. This role sits at the intersection of product, marketing, and growth, offering early-career PMMs a chance to make a real impact.
🎯 What You'll Do
- Support go-to-market launches for products and features
- Conduct customer and competitive research for messaging
- Craft product narratives with cross-functional teams
- Track launch performance and optimize based on data
📋 Requirements
- 2+ years of product marketing experience in B2B tech
- Experience supporting SMB-focused product launches
- Strong ability to translate complex concepts into messaging
- Data-curious with experience interpreting performance metrics
✨ Nice to Have
- Experience in fintech or banking
- Familiarity with product analytics tools
🎁 Benefits & Perks
- 💰 Competitive compensation with impact-based growth
📨 Hiring Process
Stage 1: 30-min call with Talent; Stage 2: 60-min with Director, Product Marketing; Stage 3: 45-min with Leadership; Stage 4: case study and 60-min team call.
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