Tech Stack

Description

In this role, you will develop and execute strategic partner marketing plans that enhance Asana's visibility and drive growth through partner channels. You'll collaborate with cross-functional teams and partners to manage co-marketing initiatives, go-to-market planning, and performance analysis. You'll join a globally dispersed team dedicated to expanding Asana's ecosystem.

Requirements

• Bachelor's degree in Marketing, Business, or related field
• 7+ years of experience in partner marketing, preferably in B2B SaaS or technology
• Strong track record in partner-driven marketing strategies
• Excellent communication and relationship-building skills
• Experience with marketing tools such as Salesforce, Marketo, Tableau

Responsibilities

• Develop and implement strategic partner marketing plans
• Collaborate with partners on co-marketing initiatives including events, digital campaigns, and content marketing
• Lead joint go-to-market planning and execution
• Establish and maintain strong relationships with key partners
• Define, track, and analyze KPIs to assess marketing effectiveness