3h ago
Senior Manager, Content Marketing
Norwalk, CT
$100,000-$115,000 / year
full-timesenior RemoteIT infrastructure and security management
Tech Stack
Description
You will lead the content marketing strategy and execution to drive awareness, demand, and growth. You'll own editorial strategy, manage a small team of writers, build scalable processes, and partner cross-functionally to power campaigns and growth initiatives.
Requirements
- 7+ years experience in content marketing, ideally in B2B or SaaS
- Deep expertise in SEO strategy and content optimization
- Strong analytical skills and comfort with marketing performance data
- Proven experience mentoring or managing writers
- Exceptional writing and editing skills
Responsibilities
- Build a data-driven content strategy aligned to business and pipeline goals
- Identify growth opportunities based on competitive analysis and performance data
- Ensure content supports full funnel from awareness to conversion
- Define KPIs and measure content performance across traffic, engagement, rankings, and conversion
- Manage and mentor a small team of writers
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