3h ago

Senior Manager, Content Marketing

Norwalk, CT

$100,000-$115,000 / year

full-timesenior RemoteIT infrastructure and security management

Tech Stack

Description

You will lead the content marketing strategy and execution to drive awareness, demand, and growth. You'll own editorial strategy, manage a small team of writers, build scalable processes, and partner cross-functionally to power campaigns and growth initiatives.

Requirements

  • 7+ years experience in content marketing, ideally in B2B or SaaS
  • Deep expertise in SEO strategy and content optimization
  • Strong analytical skills and comfort with marketing performance data
  • Proven experience mentoring or managing writers
  • Exceptional writing and editing skills

Responsibilities

  • Build a data-driven content strategy aligned to business and pipeline goals
  • Identify growth opportunities based on competitive analysis and performance data
  • Ensure content supports full funnel from awareness to conversion
  • Define KPIs and measure content performance across traffic, engagement, rankings, and conversion
  • Manage and mentor a small team of writers
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