💼 About This Role

You'll shape and execute a groundbreaking lifecycle and retention marketing program for a women's health offering, directly impacting patient trust and engagement. By leveraging data and collaborating with clinical teams, you'll design messaging journeys that drive better health outcomes. This is an opportunity to build from the ground up in a remote-first environment.

🎯 What You'll Do

• Own day-to-day execution of lifecycle channels and retention strategy
• Build 0-to-1 testing engine for automated messaging journeys
• Collaborate with Clinical and Operations to improve patient satisfaction
• Synthesize data and qualitative insights to optimize the funnel

📋 Requirements

• 2-5 years of DTC lifecycle marketing, ideally in a 0-to-1 environment
• Experience owning email and SMS channels with a focus on retention
• Strong problem-solving skills with a builder mentality
• Balanced creative ideation and data-driven decision making

✨ Nice to Have

• Experience in healthcare or women's health
• Experience with retention marketing tools (e.g., Iterable, Braze, Klaviyo)

🎁 Benefits & Perks

• 🏥 Competitive healthcare benefits
• 📈 Generous equity compensation
• 🏖️ Generous PTO policy
• 🤝 Collaborative and fast-paced work environment

📨 Hiring Process

Estimated timeline: 2-3 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Case Study Presentation· 60 min