💼 About This Role

You'll build creative campaigns that bring Substack's brand to life for writers and creators. You'll concept and execute multi-channel campaigns tied to cultural moments and creator milestones, inspiring people to go independent. This role reports to the Programs Lead and is based in SF, LA, or NYC.

🎯 What You'll Do

• Concept multi-channel campaigns from brief to launch to reporting.
• Develop campaign narratives and creative direction across owned, earned, and paid channels.
• Partner with Partnership Leads to tailor campaigns for key creator segments.
• Use data to measure campaign performance and sharpen future briefs.

📋 Requirements

• 4–6+ years of experience in marketing with campaign strategy focus.
• Exceptional writing ability across campaign concepts and social posts.
• A natural storyteller able to execute campaign ideas from start to finish.
• Comfortable with data to interrogate creative decisions and improve programs.

✨ Nice to Have

• Experience with social media strategy and paid social.
• Experience working directly with creators or talent.
• A Substack subscriber with sharp sense of media landscape.

🎁 Benefits & Perks

• 💰 Competitive salary and equity for all full-time roles.
• 🏖️ Exceptional benefits package.
• 📈 Equity for all full-time roles.
• 🏢 Hybrid work in SF, LA, or NYC.