2h ago

Media Strategy Director (Global & UK) - Hello Fresh & Get Your Guide

London, England, United Kingdom
full-timedirectorAdvertising & Marketing

Description

You will lead media strategy for HelloFresh across EMEA and the UK, and for GetYourGuide in the UK, combining brand building with performance marketing to drive growth. You'll partner with senior clients, inspire cross-market strategists, and create integrated approaches that connect culture, creativity, and conversion.

Requirements

  • Experienced strategist understanding culture, creativity, and conversion.
  • Confident operating across markets and categories with econometrics or cultural insight.
  • Ability to translate complex concepts into simple, powerful narratives.
  • Deliver innovative, award-winning breakthrough work.
  • Provide strategic expertise to client teams.

Responsibilities

  • Lead HelloFresh strategy across EMEA and the UK, connecting regional and local growth.
  • Develop UK media strategy for GetYourGuide, driving brand salience and commercial results.
  • Create integrated approaches linking brand storytelling with performance outcomes.
  • Partner with senior clients to define growth priorities, audience opportunities, and innovation spaces.
  • Brief and inspire strategists across markets with clear, creative, and commercially grounded frameworks.
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