🛠 Tech Stack

💼 About This Role

You'll lead lifecycle marketing strategy to drive engagement and retention for a premier gaming company. You'll own the full CRM lifecycle from ideation to optimization, partnering with Data Science and Product teams. This role offers the chance to manage substantial budgets and leverage AI technologies to elevate customer experience.

🎯 What You'll Do

• Lead lifecycle marketing strategy to drive engagement and retention
• Oversee and optimize retention budget allocation for revenue impact
• Own lifecycle strategy from ideation through execution and optimization
• Lead cross-functional initiatives with Data Science for data-driven marketing

📋 Requirements

• 8+ years in Customer Marketing or similar roles
• 3 years managing a team
• Demonstrated ownership of full CRM lifecycle management
• Experience leveraging AI technologies with strong technical acumen

✨ Nice to Have

• Avid interest in i-gaming and sportsbetting
• Experience with heavily regulated industry

🎁 Benefits & Perks

• 🏥 Health plans as low as $0 per paycheck
• 🏖️ Generous PTO and sick leave
• 💰 Annual bonus and long-term incentive opportunities
• 🏦 401k with up to 5% match
• 🐾 Pet insurance and commuter benefits

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Panel Interview· 60 min