Description

You will own the multi-channel acquisition strategy across paid and organic channels, driving pipeline and revenue growth through platforms like Paid Search. You'll lead a team, manage budgets, and experiment across ads and landing pages to optimize efficiency and scale, partnering closely with Sales, Product, and RevOps.

Requirements

• 8+ years in data-driven B2B SaaS marketing with track record of driving efficient revenue and customer growth
• Hands-on expertise in Paid Search, ability to scale and optimize channel end-to-end
• Proven success scaling multi-channel acquisition programs in a high-growth environment

Responsibilities

• Lead multi-channel acquisition strategy across paid and organic channels with end-to-end ownership of paid search
• Mentor and develop a team of paid and organic marketers, oversee external agency partners
• Own acquisition budget, forecasting, and channel performance governance to meet CAC payback targets
• Design experimentation roadmap across creative, landing pages, targeting, and channel mix
• Diagnose funnel performance and make data-driven investment decisions across channels, audiences, and regions