3h ago
VP, Brand Strategy
New York, NY
$170k-$215k / year
full-timelead Remotehealthcare
๐ผ About This Role
You'll lead brand strategy for key accounts, defining positioning, messaging, and creative direction. You'll drive business impact by translating insights into actionable plans, and mentor junior strategists. This role offers the chance to shape strategy at a purpose-driven healthcare company.
๐ฏ What You'll Do
- Lead end-to-end brand strategy across key accounts.
- Define positioning, messaging, and creative strategy.
- Conduct client workshops and strategic discussions.
- Mentor and develop junior strategists.
๐ Requirements
- 10+ years in brand strategy or strategic planning.
- Experience in healthcare or regulated industry.
- Proven ability to lead strategy across complex accounts.
- Expertise in brand positioning and messaging architecture.
โจ Nice to Have
- Experience with audience segmentation and patient journeys.
- Skilled storyteller and presenter.
- Comfortable operating with autonomy.
๐ Benefits & Perks
- ๐๏ธ Flexible working (remote/in-office hybrid).
- ๐จโ๐ฉโ๐งโ๐ฆ Enhanced parental leave and fertility support.
- ๐ Access to thousands of training sessions.
- ๐ Global career mobility opportunities.
- ๐ค Inclusive culture with employee network groups.
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Screenยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Panel Interviewยท 60 min
๐ฉ Heads Up
- Role mixes strategy with client management, may be broad.
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