11h ago
Director of Digital Marketing
Austin, TX
โจ $180k-$230k / yearest.
full-timeleadsoftware
๐ Tech Stack
๐ผ About This Role
You'll own the company website as a critical always-on marketing asset, turning every digital surface into a revenue-generating engine. You'll lead a cross-functional team spanning paid media, web development, and CRO while collaborating with product marketing and content teams to drive measurable pipeline outcomes.
๐ฏ What You'll Do
- Own end-to-end website performance as a revenue-generating asset
- Lead technical SEO, GEO, and AEO strategies for discoverability
- Manage external web development agency for builds and migrations
- Oversee global paid media program via direct report and agency
- Drive CRO and experimentation culture with a structured testing roadmap
๐ Requirements
- 10+ years of digital marketing experience with a focus on web and paid media
- Deep technical fluency in SEO, GEO, AEO, and CRO
- Proven experience leading website migrations from platform evaluation to launch
- Experience managing paid media programs and agency relationships
โจ Nice to Have
- Experience with ABM and demand generation in B2B SaaS
- Familiarity with Generative Engine Optimization
- Background in product marketing or content strategy
๐ Benefits & Perks
- ๐๏ธ Unlimited PTO
- ๐ฅ Comprehensive health insurance
- ๐ Equity grants
- ๐ป Remote-friendly culture
- ๐ Professional development budget
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Screenยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Technical Assessmentยท 60 min
- 4Final Interviewยท 60 min
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