💼 About This Role

You'll lead experiential marketing strategies for Spotify's K-pop team, bridging physical live experiences with digital streaming. You'll execute high-impact activations like album launches and artist showcases to strengthen the bond between artists and fans. This role offers the chance to shape K-pop culture globally while working in Seoul with cross-functional teams.

🎯 What You'll Do

• Develop experiential marketing strategies connecting physical and digital fan experiences
• Conceptualize and execute album launches, artist showcases, and Spotify-led cultural moments
• Partner with cross-functional teams across marketing, music, creative, comms, and analytics
• Collaborate with artists, labels, and external partners to bring culturally relevant ideas to life

📋 Requirements

• 10+ years of experience in experiential, consumer, or integrated marketing within entertainment
• Proven experience leading end-to-end production of live or experiential campaigns
• Experience working with artists, creators, agencies, and cross-functional teams
• Fluency in Korean and English with strong communication skills

✨ Nice to Have

• Deep understanding of K-pop culture and audience behaviors
• Experience with Google Suite, Excel, PowerPoint, or Keynote

🎁 Benefits & Perks

• 🏖️ Flexible work with some in-person meetings
• 📈 Career growth in a global music streaming company
• 🎶 Work with artists and labels on cutting-edge campaigns
• 🌍 Global impact with local relevance