Tech Stack

Description

In this role, you'll lead strategic client relationships for gaming and app clients, driving revenue growth and ensuring client success on a cutting-edge CTV advertising platform. You'll manage a portfolio of key accounts, develop and execute strategic plans, and drive revenue through upsell, cross-sell, and retention initiatives. Leverage your expertise in performance marketing and CTV advertising to deliver exceptional value and exceed revenue targets.

Requirements

• 5+ years in performance marketing or account management with gaming focus
• Deep understanding of game development lifecycle, user acquisition, and monetization
• Hands-on expertise with MMPs (AppsFlyer, Adjust, Branch) and biddable media platforms
• Strong ability to analyze metrics (CAC, LTV, churn) and build optimization strategies
• Exceptional communication and relationship-building skills with studio executives

Responsibilities

• Lead portfolio of mobile, cross-platform, esports, and real-money gaming clients
• Launch and optimize programmatic CTV campaigns to meet CPA, CPI, and ROAS targets
• Develop account plans, identify whitespace opportunities, and secure incremental budgets
• Act as primary strategic consultant for game publishers on CTV for player acquisition and retention
• Analyze campaign performance and conversion funnels to extract actionable insights