💼 About This Role

You'll craft compelling, compliant copy for tobacco brands within a leading creative agency. Working with VML's team, you'll develop messaging for packaging, POS displays, and digital assets while ensuring strict adherence to tobacco advertising regulations. This role offers the chance to lead ideation sessions and shape brand voice in a highly regulated industry.

🎯 What You'll Do

• Write copy for packaging, POS displays, trade communications, and digital assets.
• Lead ideation sessions and workshops for experiential campaigns.
• Ensure all copy complies with FDA and TPD regulations.
• Collaborate with legal and compliance teams to vet messaging.

📋 Requirements

• Extensive experience as a Senior Copywriter in an agency environment.
• Portfolio demonstrating exceptional writing and conceptual thinking.
• Experience with BTL advertising including packaging and POS displays.
• Exceptional command of English language and grammar.

✨ Nice to Have

• Experience in highly regulated industries (tobacco, pharma, alcohol).
• Mentoring junior team members and providing creative direction.
• Proficiency in Microsoft Office Suite and project management tools.

🎁 Benefits & Perks

• 🏖️ Hybrid work model (office and remote).
• 💼 Work with blue-chip clients like Coca-Cola and Microsoft.
• 🌍 Global network with opportunities across 55 markets.
• 🧑‍🤝‍🧑 Collaborative team environment.

🚩 Heads Up

• Role is for tobacco industry, which may raise ethical concerns.
• No salary range provided in listing, requiring estimation.