20h ago

Director, Performance Marketing

New York City

$180k-$210k / year

full-timedirector Hybrideducation

🛠 Tech Stack

💼 About This Role

You'll lead the growth engine for D2C and B2B channels at a fast-paced edtech startup. You'll own multi-million dollar budgets and drive full-funnel strategies across paid and organic channels. This role reports directly to the VP of Growth Marketing in a hybrid NYC setup.

🎯 What You'll Do

  • Define and execute growth strategy for D2C and B2B channels
  • Build, mentor, and lead a team of growth marketers
  • Oversee campaign optimization across Meta, TikTok, YouTube, and search
  • Manage and optimize multi-million dollar monthly budgets

📋 Requirements

  • 8+ years of growth marketing experience
  • 3+ years in a leadership or people management role
  • Proven track record at a high-growth scaling startup
  • Hands-on expertise scaling paid social and search budgets exceeding $2M per month

✨ Nice to Have

  • Experience in EdTech, healthcare, or mission-driven D2C industry

🎁 Benefits & Perks

  • 📈 Meaningful equity stake
  • 🏥 Subsidized medical, dental, and vision insurance
  • 🏖️ Open vacation policy with 15 days PTO guidance
  • 💰 401(k) and commuter benefits
  • 🎄 Office closed last week of December
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