6h ago

Lifecycle Marketing Manager

New York, NY

โœจ $90k-$125k / yearest.

full-timemid Remotehealthcare

๐Ÿ’ผ About This Role

You'll shape and execute a lifecycle and retention marketing program for a women's health offering, building strategies that directly impact patient trust and engagement. You'll collaborate with clinical teams to ensure a seamless new patient experience.

๐ŸŽฏ What You'll Do

  • Own day-to-day execution of lifecycle channels and retention marketing strategy
  • Build 0-to-1 testing engine for retention and optimize automated messaging journeys
  • Collaborate with Clinical and Operations teams to improve patient satisfaction
  • Synthesize data and qualitative insights to optimize end-to-end funnel

๐Ÿ“‹ Requirements

  • 2-5 years of DTC lifecycle marketing experience
  • Experience owning and operating email and SMS channels with focus on retention
  • Strong problem-solving skills with builder mentality in ambiguous settings
  • Balanced creative ideation and data-driven decision making skills

โœจ Nice to Have

  • 0-to-1 growth environment experience
  • Healthcare or women's health marketing experience

๐ŸŽ Benefits & Perks

  • ๐Ÿฅ Competitive healthcare benefits
  • ๐Ÿ“ˆ Generous equity compensation
  • ๐Ÿ–๏ธ Generous PTO policy
  • ๐Ÿค Collaborative and fast-paced work environment

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter Callยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Final Interviewยท 60 min
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