1d ago

CRM Manager Acquisition & Activation

London, UK

โœจ $110k-$150k / yearest.

full-timesenior Hybridhealthcare

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll own the end-to-end acquisition lifecycle for a data-driven preventative healthcare company, from waitlist through first booking. Your work will directly increase activation rates through experimentation and automated journeys. You'll join a team that thinks in 10x, not 10%.

๐ŸŽฏ What You'll Do

  • Design and optimise customer journeys across SMS, email, push and in-app channels
  • Lead experimentation roadmap to improve activation rates and customer quality
  • Manage waitlist-to-booking conversion through automation and A/B testing
  • Establish feedback loop with paid channels team to inform campaign strategy

๐Ÿ“‹ Requirements

  • 5-10 years in CRM, lifecycle marketing, or customer acquisition
  • Hands-on experience with CRM/marketing automation platforms (e.g., Braze, Iterable)
  • Deep understanding of email/SMS/push deliverability and A/B testing methodology
  • Data-literate: able to interpret cohort analysis and funnel metrics

โœจ Nice to Have

  • Experience with SQL querying
  • Familiarity with healthcare or preventative health industry

๐ŸŽ Benefits & Perks

  • ๐Ÿ–๏ธ Flexible hybrid work in London
  • ๐Ÿ“ˆ Impact-driven team with ambitious goals
  • ๐Ÿฅ Preventative healthcare focus that values innovation
  • ๐ŸŽฏ Ownership of key customer acquisition funnels

๐Ÿ“จ Hiring Process

Estimated timeline: 4-5 weeks

  1. 1Application and structured screeningยท 1 week
  2. 2Thoughtfully designed interviewsยท 2-3 weeks
  3. 3Formal offer and pre-employment checksยท 1 week
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