1d ago
Growth Marketing Manager, Paid Acquisition
Mountain View, CA; San Francisco, CA
$150k-$170k / year
full-timeseniorsoftware
💼 About This Role
You'll own and scale paid social channels at Otter.ai, leveraging AI to build a modern growth system. You'll drive creative-led growth and optimize full-funnel performance. This role combines performance marketing with AI-native workflows to unlock scalable growth.
🎯 What You'll Do
- Lead strategy and scaling across Meta, YouTube, TikTok, and emerging channels
- Drive creative-led growth by testing UGC, video, and static ads
- Build AI-native workflows for creative, testing, and analysis
- Run structured experiments across audiences, creatives, and funnels
📋 Requirements
- 7+ years in growth or performance marketing
- Experience managing paid social with 6-figure monthly budget per channel
- Strong analytical foundation in CAC, LTV, retention, incrementality
- Experience with analytics tools such as Amplitude, HubSpot, Appsflyer, Google Analytics
✨ Nice to Have
- Experience in fast-growing PLG or subscription businesses
- Using AI tools in current workflow
🎁 Benefits & Perks
- 💰 Competitive salary plus comprehensive total rewards package
📨 Hiring Process
Estimated timeline: 2-3 weeks · AI estimate
- 1Recruiter Call· 30 min
- 2Hiring Manager Interview· 45 min
- 3Technical/Performance Interview· 60 min
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