1h ago

Director of Performance Marketing

Provo, UT

$180k-$250k / yearest.

full-timeseniorFood and Beverage

🛠 Tech Stack

💼 About This Role

You'll lead the strategy and execution of an 8-figure performance marketing budget across Web and Mobile App environments. You'll own omnichannel user acquisition, advanced attribution, and unit economics to drive profitable growth. This role is for a deeply data-driven marketer obsessed with incrementality and ad tech infrastructure.

🎯 What You'll Do

  • Own and scale performance campaigns across Paid Social, Search, Programmatic, CTV, and Affiliate.
  • Develop distinct acquisition strategies for Web and Mobile App funnels.
  • Dynamically allocate budget based on marginal ROI and real-time performance.
  • Partner with creative teams to build a rigorous ad testing pipeline.

📋 Requirements

  • 8–10+ years of performance marketing experience.
  • 3+ years in a senior leadership role managing $10M+ budgets.
  • Proven track record scaling both web and mobile app user acquisition.
  • Deep hands-on experience across Search, Social, Programmatic, and Video channels.

✨ Nice to Have

  • Proficiency in SQL or Python for data analysis.
  • Experience with MMP and CDP platforms like AppsFlyer or Segment.

🎁 Benefits & Perks

  • 💰 Competitive salary and equity package
  • 🏥 Health, dental, and vision insurance
  • 🏖️ Unlimited PTO
  • 💻 Remote flexibility
  • 📈 Professional development budget
0 0 0