🛠 Tech Stack

💼 About This Role

You'll lead enterprise marketing strategies for Xero's SaaS platform, driving brand consideration and customer conversion across North America. Your core impact will be developing multi-channel campaigns and ABM initiatives that achieve commercial goals. This role stands out for its blend of strategic influence and hands-on execution with dedicated enterprise accounts.

🎯 What You'll Do

• Design and execute Account-Based Marketing strategies for enterprise accounts.
• Develop go-to-market plans including segmentation and messaging.
• Manage enterprise marketing budget and performance measurement.
• Utilize Salesforce and marketing automation for data-driven decisions.

📋 Requirements

• 5+ years B2B marketing experience in SaaS or technology.
• Proven ability to build relationships with sales and product teams.
• Track record of translating business goals into strategies and outcomes.
• Self-starter mindset with curiosity to test and optimize.

✨ Nice to Have

• Experience with CRM systems like Salesforce.
• Familiarity with analytics tools for data-driven marketing.

🎁 Benefits & Perks

• 🏖️ Flexible PTO
• 🏢 Hybrid work model with modern office spaces
• 📅 Boost days for team connection
• 💰 Competitive compensation (estimated)

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Call· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Case Study or Presentation· 60 min