🛠 Tech Stack

💼 About This Role

You'll own Twilio's web analytics strategy, ensuring accurate GA4 tracking across the site. Your work will drive data-driven decisions for teams like UX, SEO, and Demand Gen. This role offers the chance to shape a scalable analytics ecosystem at a leading communications platform.

🎯 What You'll Do

• Deliver web analytics tracking for business stakeholders across teams.
• Maintain GA strategy, implementation, troubleshooting, and documentation.
• Brainstorm creative ways to meet data requirements while balancing site performance.
• Own recurring analysis and deep dives to uncover actionable insights.
• Build scalable solutions for company-wide web analytics enablement.

📋 Requirements

• 5 years of experience in web analytics.
• Expertise in Google Analytics 4 implementation and analysis.
• Strong knowledge of JavaScript, HTML, and browser dev tools.
• Hands-on experience with Google Tag Manager.

✨ Nice to Have

• Familiarity with BigQuery, Adobe AEM, or Adobe Target.
• Experience with Looker Studio, Tableau, or other BI tools.
• Working knowledge of Customer Data Platforms and analytics data integrations.

🎁 Benefits & Perks

• 💰 Competitive pay with equity and bonus plans.
• 🏥 Health care insurance coverage.
• 🏖️ Generous time off including paid sick and personal time.
• 👶 Ample parental and wellness leave.
• 💰 401(k) retirement account.